Smart Branding in the Age of AI

AI isn’t the future; it’s already here, rewriting the rules of business, storytelling, and brand trust. For entrepreneurs across Africa and the diaspora, this shift isn’t just a trend; it’s an opportunity to leapfrog into global markets and compete on a new and entirely different level.

In this exclusive session, Edwin Rogoi Kogi, a seasoned marketer, PR expert, AI enthusiast, and educator, will guide us through how AI is transforming branding in ways that matter most for African entrepreneurs.

From chatbots that handle customer engagement 24/7 to AI-driven insights that reveal what your audience really cares about, the tools are no longer limited to Silicon Valley giants. The playing field is opening up, and the entrepreneurs who learn how to use AI to tell authentic, compelling stories will be the ones who shape the next decade of business.

Why This Matters Now

African entrepreneurs face a dual challenge: building visibility in crowded markets while also fighting stereotypes that often undervalue their innovation. AI is the bridge that helps overcome both. By combining human creativity with machine precision, entrepreneurs can:

• Create content that resonates locally and globally.

• Automate repetitive tasks and reclaim time for strategy.

• Analyze customer behavior with accuracy once reserved for big corporations.

This event goes beyond theory. It’s about practical branding strategies powered by AI, and how you can start applying them today without needing a Silicon Valley budget.

What You’ll Learn

Edwin breaks the session down into three powerful shifts every entrepreneur can act on:

1. AI-Powered Storytelling
Learn how to use AI-driven insights to craft narratives that travel across borders, connect with diverse audiences, and reflect the authenticity of your brand voice.

2. Smart PR & Visibility Tools
Discover how automation and AI-powered media tools can streamline your outreach, amplify your visibility, and keep you consistent without losing the human touch that builds trust.

3. Global Brand Positioning
See how African entrepreneurs can use AI to analyze international markets, identify opportunities, and position themselves as global problem-solvers, not just local players.

Who Should Attend?

• Entrepreneurs ready to scale beyond borders.

• SMEs seeking to elevate their visibility without ballooning marketing budgets.

• Specialists looking to integrate AI into their client strategies.

• Investors and partners are curious about how AI is shaping entrepreneurs’ branding future.

The Bigger Picture

This isn’t just another “tech talk.” It’s about empowerment. It’s about equipping entrepreneurs to compete globally, to own their narratives, and to use AI not as a threat but as a tool for liberation.

In a world where perception drives opportunity, branding in the age of AI is not optional, it’s the advantage.

Reserve your spot today and learn how to turn AI into your brand’s most powerful ally.